Book Review: “Between You and Me: A Memoir” by Mike Wallace (2005, 304 pages)
History from a distance. Mike is an American journalistic icon – he was one of the original correspondents for ‘60 Minutes’. His book relates his interviews with newsmakers from all walks of life –...
View ArticleA Good Resolution for 2013
One I hope to keep. Bruce Lee is not one of my favorite authors – I’ve never even seen one of his movies – but he is often mentioned on Twitter by Jack Dorsey, the founder of Twitter and Square. So I...
View ArticleOvercoming The Crisis of Trust Between Journalists and Their Sources
Without mutual trust with their sources, a journalist cannot do their job. A few days ago, Jim Romenesko reported on his blog that he had received an email from a journalist from Charlotte (North...
View ArticleWill Journalists Work Tomorrow on Twitter?
Sometimes the only way to reach witnesses of events as they happen is to talk with them on the micro-blogging site. What are the long-term consequences of this evolution for journalists? A week ago...
View ArticleThe Management Lesson of Larry Page
About ambition. In an interview with Steven Levy for WIRED, Larry Page, Google’s co-founder and CEO, details his insatiable ambition. He explains that he asks his team to work on products that are 10...
View ArticleYour Guts Are Your Best Rhetoric
Prepare your tissues before reading this article. Former Rep. Gabrielle “Gabby” Giffords (D-Ariz.) gave the opening testimony last Wednesday before the Senate Judiciary Committee hearing on gun...
View ArticleThe Starbucks Theorem
The Seattle brand focuses as much on the quality of the human relationship as it does on the excellence of the coffee it serves. Forbes recently asked an intriguing question on its website: Do...
View ArticleMemory, A Second Chance for Perception
The largest unexplored marketing opportunity? Conventional wisdom tells us that memory works like a video recording: Our brain films our life and plays the video when we use our memory. However,...
View ArticleSilent Sources
In defense of vintage journalism. A few days ago, a columnist for the Chicago Tribune stood in favor of interviews conducted by email (read here). He regretted that several newspapers recently banned...
View ArticlePuppies Are Good for Efficiency…
… especially in marketing. A study from the University of Hiroshima reported by NBC’s website has shown that people are more efficient after viewing pictures of puppies or kittens. They even perform...
View ArticleThe World’s Best Investor Is Acquiring Newspapers
And yet, Warren Buffett isn’t crazy. The head of investment firm Berkshire Hathaway – and second richest man in America – explains its media strategy in his annual letter to shareholders published a...
View ArticleThe Unsuspected Influence of Blogs
Bloggers are the new influencers. Technorati‘s latest report on digital influence includes some surprising information. In particular, blogs are the most influential websites – with the exception of...
View ArticleCommunications Is An Art
Read the ultimate proof. A sentence of the great painter and sculptor Edgar Degas caught my attention a few days ago: “Art is not what you see, but what you make others see.” Like art, indeed,...
View ArticleNike Spoils Tiger Woods’ Comeback to The Top
The most counterproductive ad of the year. A few days ago, Tiger Woods won his fifth tournament of the year and became number one in the world again, a position he had lost because of his extramarital...
View ArticleCorporate Values: The Best Remedy Against Micromanagement
Showing the way to employees rather than dragging them along the way. Managers can lead in one of two ways: Micromanaging every aspect of the business, which reflects a lack of confidence in their...
View ArticleMy Ignorance Is My Main Professional Strength
Or, more precisely, my awareness of my ignorance. I recently discovered during my digital wanderings a remarkable sentence from American actor and humorist Will Rogers: “Everybody is ignorant – only on...
View ArticleShould Advertisers Really Be Deserting Newspapers?
This is the question raised by the latest credible study on the subject. A survey conducted by Nielsen among 5000 Americans for The Newspaper Association of America (NAA) shows that newspapers are the...
View ArticleAre You Addicted to Managing Emergencies?
Meeting deadlines is crucial for any manager, and even more in the fields of marketing and communications. However, this requirement should not become addictive. Marketers and communicators work with...
View ArticleCan News Still Be Boring?
News media coverage increasingly looks like sports commentary. Unbridled competition from the Internet has led traditional media to implement the most extreme tactics in order to ensure their survival....
View ArticleI Am Opposed to The Devaluation of Their Role Advocated by Some Journalists
Should journalists become executive secretaries? A controversy has arisen in the news media community that follows the high-tech sector. It poses a major issue for the future of journalism. Chad...
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